Are you ready? Ready for the most intense gaming experience of your life? Ready to immerse yourself into the best graphics, the most skill-based PvP, the most intuitive and addictive gameplay mechanics ever made? Here, watch this trailer and get REALLY EXCITED because this episode we're talking about hype! Hype is a bit of a dirty word in the industry, but we're here to give it at least a little bit of consideration from the point of view of both the marketers that use it, and the gamers who inevitably lose to it. CHOO CHOO all aboard the hype train!