This week on Lunatic Soup, we dive into the strange digital afterlife of Tartaria — an alleged lost empire that became one of the internet’s favorite conspiracy worlds. We trace how a region on old maps morphed into a full‑blown online mythology filled with mud floods, giants, impossible architecture, and AI‑generated evidence. From Victorian world’s fairs to TikTok timelines, we unravel why Tartaria exploded in the 2020s and what it reveals about our fascination with lost worlds.