In this episode of Creator Toolbox, hosts Colin and Jacob explore several key topics affecting content creators. Colin kicks things off with a detailed look at his switch from Asana to TickTick for task management, explaining how he's created a more effective system for handling ideas and daily tasks. The conversation then shifts to a discussion of Project Stargate, a proposed $500 billion AI initiative, with Jacob expressing skepticism about its feasibility and environmental impact. The hosts dive deep into the concerning trend of declining organic search traffic, analyzing HubSpot's dramatic traffic drop and its implications for content creators. They explore potential strategies for adapting to AI-driven search, including focusing on fact-based content and building stronger partnerships. The episode wraps up with Colin sharing his latest experiments with short-form video content and his approach to creating more engaging gear-focused content.

1. Resources Mentioned:

• Task Management Tools:
  • TickTick (https://ticktick.com)
  • Asana (https://asana.com)
  • Motion (https://www.usemotion.com)
• Video Equipment:
  • Joby GorillaPod
  • DJI Osmo Mobile Gimbal
  • Filmora (video editing software)
• Websites/Companies:
  • HubSpot (https://hubspot.com)
  • Niche Pursuits (https://www.nichepursuits.com)
  • DeepSeek R1 (AI model)