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Tatevik Mkrtchyan on Building Learning Culture at Scale: IKEA's Skills-Based Approach
Most AI training programs fail not because of content, but because they ignore how people actually work. Shop floor employees, scheduled workers, and frontline teams need something radically different from desk-based learning.
In this episode, I'm joined by Tatevik Mkrtchyan, Competence and Leadership Leader at IKEA Germany, who oversees learning strategy for 20,000 coworkers across 54 stores.
We discuss:
• Why AI training fails when it ignores frontline workers and shop floor realities
• How to build AI communities that create movement instead of temporary change projects
• The difference between skills-based organizations and traditional capability models
• When AI avatars and conversational AI make sense for L&D - and when they don't
Connect with Tatevik:
LinkedIn: https://www.linkedin.com/in/tatevik-mkrtchyan-8a59b777/
Connect with Valeriya:
LinkedIn: https://www.linkedin.com/in/valeriya-pilkevich/
YouTube: https://www.youtube.com/@aimadesimpletalks
Podcast: https://www.buzzsprout.com/2558906
Need help building AI capability in your organization? Book a call.
View all episodes
By Valeriya PilkevichMost AI training programs fail not because of content, but because they ignore how people actually work. Shop floor employees, scheduled workers, and frontline teams need something radically different from desk-based learning.
In this episode, I'm joined by Tatevik Mkrtchyan, Competence and Leadership Leader at IKEA Germany, who oversees learning strategy for 20,000 coworkers across 54 stores.
We discuss:
• Why AI training fails when it ignores frontline workers and shop floor realities
• How to build AI communities that create movement instead of temporary change projects
• The difference between skills-based organizations and traditional capability models
• When AI avatars and conversational AI make sense for L&D - and when they don't
Connect with Tatevik:
LinkedIn: https://www.linkedin.com/in/tatevik-mkrtchyan-8a59b777/
Connect with Valeriya:
LinkedIn: https://www.linkedin.com/in/valeriya-pilkevich/
YouTube: https://www.youtube.com/@aimadesimpletalks
Podcast: https://www.buzzsprout.com/2558906
Need help building AI capability in your organization? Book a call.