I'm chatting Liquid Death's online feud with Death Wish coffee -  the petty (and genius) lawsuit-turned-publicity stunt that shows why goodwill is currency in 2025.

And OF COURSE AN ALBUM BREAKDOWN OF Taylor Swift’s The Life of a Showgirl ....and a marketing analysis....

Why were some fans disappointed? 

And are you making this mistake for your brand? 

Because whether you’re a pop star or a business owner, one rule remains:
 🧠 People don’t buy products - they buy stories.

And even if you're a billionaire, this STILL MATTERS. 

And, of course, for the Swifties, I break down the album track by track. 

LINKS:

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