Why a book is not should I do it but a MUST for business. How you never have to do old-school advertising, let your book sell YOU. Author and marketing expert on book publishing, Penny Sansevieri shares the inside scoop. See the show notes.

TBJA 405 How To Build Your Business With A Book, Penny Sansevieri

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Navigating the ever-changing world of SEO can be frustrating. Brandon Leibowitz from SEO Optimizers shares his expertise in Search Engine Optimization and answers questions on best practices for blogging, videos, and websites. Learn what SEO strategies work in 2022. Get a free gift from Brandon to help with your SEO. See the show notes for Episode 441.

TBJA 441 What SEO Strategies Work in 2022? Brandon Leibowitz

Have you ever felt at a loss for creating content to promote your business? If so, this podcast is a must-listen-to episode. Melanie Deziel is a two-time guest on The Brand Journalism Advantage podcast. She shares her powerful strategy for creating great content. Melanie Deziel is a keynote speaker, award-winning branded content creator, and lifelong storyteller, on a mission to share the power of compelling and credible content with others. Melanie is the founder of StoryFuel, which teaches marketers, publishers, creators, and companies of all sizes how to tell better brand stories, and the author of The Content Fuel Framework: How to Generate Unlimited Story Ideas. See the show notes.

TBJA 440 5 Tips To Creating Great Content, Melanie Deziel

Jodi Stolove knows how a bad situation can launch success. She didn't let an injury keep her down. We have a chat about how she pivoted in her career to find success and what she's doing to keep her business thriving during COVID-19. See the show notes.

TBJA 439 How A Bad Situation Can Launch Success, Jodi Stolove

Email marketing during COVID-19. How do you send the right message? How frequently should you marketing during a crisis, especially one as big as the Coronavirus pandemic? Kelly Forst is with Aweber. She joins me to talk about crisis communication and how to create powerful email strategies that drive sales. See the show notes.

TBJA 438 How to Create Powerful Email Strategies that Drive Sales, Kelly Forst

From modeling to bull riding to monitoring couple's relationships using an app, serial entrepreneur, Sean Rones, talks about his latest passion and he shares his top tips on how to be a successful entrepreneur. See the show notes.

TBJA 405 How To Build Your Business With A Book, Penny Sansevieri

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