In last week’s episode, we reflected on what 2020 taught us as online entrepreneurs and why there was a silver lining for those running businesses in the digital space. Now that we’ve entered a new year, I wanted to discuss some predictions I have for 2021.  While nobody has a crystal ball that shares exactly what the future will look like, I do believe there are some assumptions online business owners can safely make going into 2021.  So in today’s episode, we discuss:

• Why your customers will crave connection and normalcy
• Why your customers will be more open to connecting and working online than ever before
• Why there will be more competition in your niche
• Why life will not go back to the way it was in 2019
• Why business owners will look beyond Facebook Ads for their paid advertising needs
• Why businesses who received PPP money will invest big