We’re revisiting some of our most popular and helpful podcasts from the last year. For this week, we are replaying episode 62. Everyone wants to grow their business. It’s kind of the point of entrepreneurship.

We’re also always looking for easier ways to drive revenue for our businesses. If we’re going to make more sales, why not take the easiest route possible?

That’s where revenue sharing relationships can come into play. It can seem like an easy way to create a new revenue stream or grow a revenue stream that already exists without having to do all the work yourself but, based on what we’ve seen with our clients, you need to be careful about what kind of agreement you’re getting into.

Unsure of what I mean by this? Then you need to listen to this episode.

We discuss:

• What a revenue-sharing partnership looks like
• Why profit sharing is preferred over revenue sharing
• Why revenue/profit sharing is usually not a fair deal for the business owner
• Why having accurate and strong financial data is so important for revenue/profit sharing partnerships
• Why we prefer classic business partnerships where revenue and risk are shared equally