In this conversation, Darnelle Radford and Mitch discuss the evolving landscape of theater in the post-pandemic world, emphasizing the importance of live performance while also recognizing the role of digital platforms. They explore the challenges of self-taping in casting, the need for diversity in leadership roles, and the disconnect between theater productions and their audiences. The discussion highlights the relevance of theater today and the necessity for artists to adapt and find their unique voices in a changing industry. In this conversation, Darnelle Radford and Mitch discuss the financial struggles of Broadway shows, the challenges of marketing in theater, and the importance of engaging audiences. They explore the role of education in increasing theater attendance and the need for theaters to create new audiences. The discussion also emphasizes the significance of personal branding and self-promotion for individuals in the theater industry.

Chapters

00:00 The Relevance of Theater Today

06:13 The Role of Digital Platforms in Theater

11:46 Challenges of Self-Taping and Casting

17:46 The Disconnect Between Audiences and Productions

32:15 The Financial Struggles of Broadway Shows

39:32 The Importance of Audience Engagement

44:56 The Role of Education in Theater Attendance

55:16 The Business of You: Personal Branding in Theater

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