Visit ToughDecisions.net for complete show notes of each podcast episode. In this episode, Dan and Dennae interview Zach Zelner, founder and CEO of PupSocks, a company that sells pup printed socks in the e-commerce space and has scaled to eight million dollars in only one month. Tune in as they talk about how to build a company with a fast scalable approach, and Zack’s smart decision of validating an audience that liked his product before it had been perfected to be released.