Jennifer Sherwood, owner of Creative Cove Designs, shares how her business grew from a small apparel venture in 2020 into a thriving shop offering embroidery, custom apparel, and workshops. She discusses overcoming challenges, the importance of community, and her passion for supporting other small businesses. The episode highlights Jennifer’s entrepreneurial journey, her advice for aspiring business owners, and the vital role of local support and networking in Central Virginia’s business community.