Imagine that to promote the training services you need to create a market for them first.

That's what ACM Agile with one of its co-founders Mehmet Yitmen did with Agile for the Turkish market. Together with his partners, he turned Agile from a completely unknown concept into a sought-after topic in Turkey.

In today’s episode, Mehmet will share his experience of building a training company in the non-existent market and creating a training demand from scratch.