Open Threads

Teaching CSS to 800k YouTube Subscribers with Kevin Powell

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I spoke to Kevin Powell, YouTuber and front-end CSS teacher about how he operates his YouTube content business and how he grew to over 800,000 subscribers. 

Brian and Kevin’s conversation was recorded on December 7th, 2023.

  • (00:00) - Teaching CSS to 800k YouTube Subscribers with Kevin Powell
  • (05:10) - A week in the life of Kevin Powell
  • (07:49) - Kevin's YouTube origin story
  • (08:49) - Who is your target audience?
  • (13:02) - Staying on the cutting edge
  • (15:12) - Content ideation and maintaining a calendar
  • (17:54) - Crafting the perfect video title
  • (21:04) - The YouTube analytics rabbit hole
  • (23:55) - Scripting and planning a video
  • (26:06) - Outsourcing editing and post-production
  • (28:09) - Long form vs short form content
  • (30:49) - YouTube algorithms (or what we know about them)
  • (32:30) - Subcribers to customers!
  • (33:56) - Engaging with the YouTube community
  • (36:48) - Separating content avenues
    • ...more
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    Open ThreadsBy Brian Casel
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