Meka Asonye is the VP of Sales at Mixpanel, a company that helps businesses build powerful self-serve analytics to help customers convert, engage, and retain more of their own customers. In this episode, Meka shares how he adds value to every touch to connect with prospects. Jeremey and Meka also discuss the benefits of hiring internally and the consultancy frameworks from which Meka hails, and how he applies the lessons learned in that world to sales. Visit SalesLoft.com for show notes and insights from this episode.