Tech Society

Tech Society 019 - Storytelling – Not Selling Selling Technique


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Engineer turned salesman, Mike Adams taught himself storytelling ‘on the job’ while selling and managing sales teams in the United Kingdom, Russia, India, China, Vietnam, Indonesia, Malaysia and Australia for international corporations Schlumberger, Siemens, Nokia and Halliburton. Since 2014, Mike has been helping companies find and develop their own stories through his storytelling consulting practice.
 
How to pitch without pitching? How to sell without selling?

In an unpredictable and volatile world, it’s more important than ever to connect deeply with clients first through storytelling. Alex Dunmow and John Nguyen from Ninja Software listened to this proven sales method. Here’s how.

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Tech SocietyBy Tech Society