Thanks to social media platforms, artists are able to get real-time feedback from their fans to better inform their marketing strategies, creating a true brand partnership connection. However, with the dark side of technology musicians can buy likes, followers, views and Facebook Event attendees. With technology you manipulate phony ticket sales numbers, staged huge shows caught on shaky audience phone cameras (cut to the band, cut to the crowd, never in the same shot), listed fake previous US show dates, created a fake label, management company, booking agency and promotions. NY’s very own Mysonne goes all the way in exposing what fake what’s real in this digital age of Hip Hop. Tune in, Listen and Learn!