One of the most difficult problems Amazon sellers have, especially brands, is channel control. If a brand sells a product, who is allowed to sell that product on Amazon? The answer is not so easily controlled. For those who are selling on Amazon, what can be done to curb the unauthorized selling of their products?

Many brands try to control this issue by buying ads and driving traffic to their website to avoid paying fees on Amazon. The idea is that by putting a product in front of them through an ad and sending the click to their website, but does it work? The answers to these questions might surprise you.

In this episode, host Eric Stopper is joined by Dr. Jeremy Weisz. Listen in as Eric talks about channel control, and the best ways of limiting other sellers from selling your products.