This video discusses the challenges for broadcasters and content creators as they seek to streamline their operations and capitalize on multiple distribution opportunities from OTA, OTT, VOD, and the web. Getting more content into the hands of viewers concurrently can help keep ad revenues higher as content stays fresh and timely. Also discussed are strategies for creating an efficient media and distribution pipeline and how to best utilize cloud-based services when content is distributed and stored there. Finally, Dan Castles, CEO talks about how the industry can get easily lost in acronyms and buzzwords, while not necessarily listening to what broadcast and post production businesses really need to be successful.

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