Are you sick of never knowing if your marketing is actually working or not? And it if is working, how is it plugging into your business to help you achieve your overall business goals?

When it comes to marketing, the last thing you want to do is waste your hard-earned time and money on marketing that does not work. You want to know if you are going to invest in your marketing, that it’s going to provide a return, right?

And the best way to get this certainty is to measure your marketing. I have been doing this for years on behalf of my small business clients and know exactly which measurements can tell you if your marketing is working or not.

So, in this episode I share my list of ten of the most common small business marketing measurements that you can track in order to tell if your marketing is working or not.

If you’d like to work with me directly to find out how you can implement my small business marketing framework to drive successful results for your business, check out our How to do Marketing Academy Mastermind. 

About Jane Hillsdon

I'm a passionate award-winning marketer dedicated to helping small business owners make good decisions about their marketing.

I am the founder and CEO of a marketing agency called Dragonfly Marketing PLUS the founder of the How to do Marketing Academy.  I’m also the author of How To Do Marketing – A Comprehensive Guide For Small Business.  It's my mission to ensure that marketing is on the agenda for every regionally based small business in Australia. Why? Because I know that when marketing is done properly, it can help your business grow.

On the marketing front, I am a Certified Practicing Marketer (CPM), a member of the Australian Marketing Institute (AMI) NSW Committee and a head judge for the AMI Awards for Excellence. I was awarded the Small Budget Marketing Award at the AMI Awards for Marketing Excellence in 2017, 2018 and 2019.

See omnystudio.com/listener for privacy information.