“Business plans serve to crush your dreams.”In this talk, Tendayi Viki explores how corporate leaders can go beyond creating physical spaces and innovation labs in order to provide real space for everyone within the organisation to innovate. He presents innovation as someone giving you a bag with pieces of a puzzle, but without a picture of what the puzzle actually looks like. He also talks about the importance of providing people with tool boxes and coaches to create innovation, because it’s a privilege to have both tools and tutors.