We engage in a thought experiment of how one goes about rebuilding a franchise.

You're the studio exec - what do you do? If you are looking to bring this cultural touchstone back to life, how do you re-energize the franchise from this point forward?

Do you look for story? Director or writers? Do you look for ways to build the franchise and anticipation up for it before it comes back as a film? Do you move to TV like it has before?

And… GO!