In this podcast episode, Debbie McKeegan interviews David Williamson, CEO at Modern Meadow, discussing the revolutionary advancements in biomaterials and their impact on sustainable textiles. They explore the concept of bio-design, the innovative production processes of Innovera, and how these materials compare to traditional leather. The conversation also delves into the sustainability challenges facing the textile industry, the role of luxury brands in adopting biomaterials, and the importance of trust and transparency in the supply chain. Williamson shares insights on the future of biomaterials, emphasising the need for scalable production and circularity in material design.