“Sending a link in your first text message is akin to asking someone to marry you on the first date.” - Shad HanselmanMike and Shad discuss  <ul><li>Best practices for ensuring gift fulfillment</li><li>Opt-out language in advancement texting</li><li>How texting creates a natural pause to conversations, allowing your fundraising staff to better tackle unexpected questions</li><li>Whether or not to include links in advancement messaging</li></ul>

“Sending a link in your first text message is akin to asking someone to marry you on the first date.” - Shad Hanselman Mike and Shad discuss Best practices for ensuring gift fulfillmentOpt-out language in advancement textingHow texting creates a natural pause to conversations, allowing your fundraising staff to better tackle unexpected questionsWhether or not to include links in advancement messaging

“Sending a link in your first text message is akin to asking someone to marry you on the first date.” - Shad HanselmanMike and Shad discuss &nbsp;<ul><li>Best practices for ensuring gift fulfillment</li><li>Opt-out language in advancement texting</li><li>How texting creates a natural pause to conversations, allowing your fundraising staff to better tackle unexpected questions</li><li>Whether or not to include links in advancement messaging</li></ul>

Texting and the evolution of fundraising

Higher education insights from industry experts. Higher ed pros discuss trending topics, technology considerations, best practices for communication, and more.

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Texting and the evolution of fundraising

Texting and the evolution of fundraising