Say hello to Paul Bailey, Strategy Director at We Launch.

Norts caught up with him to talk about his work with brands to create memorable moments through using the right tech at the right time.

The time flew by and many interesting matters hurtled into the conversation.

Massive thanks to DeskLodge on Temple Way, Bristol for lending us a nifty, soundproof pod to record in. It was small but perfectly formed!

Listener, enjoy. I'm sure we'll have PB on again. (It's our longest podcast to date.)