09.07.2016 - By Josh Pigford, Founder of Baremetrics
https://baremetrics.com/blog/new-features-will-not-save-your-business
As a founder, you ooze optimism. It’s a necessary coping mechanism to deal with the volatile up’s and down’s of creating something out of nothing. But that becomes problematic when you’re still finding product/market fit as it makes you believe that next feature will be the feature that solves all of your product’s problems. It won’t.