<p>Martin Roche talks about his recent Bylines Scotland article, "Political parties lack the essential qualities of real brands".</p>

Martin Roche talks about his recent Bylines Scotland article, "Political parties lack the essential qualities of real brands".

Thatcherism: The last authentic political brand?

The Bylines Scotland podcast is the official audio accompaniment to our publication. We delve into the issues that matter to Scotland, and have a conversation with Scottish voices in progressive politics, economics, business, health &amp; social care, education, equality &amp; justice, and media.

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The Bylines Scotland podcast is the official audio accompaniment to our publication. We delve into the issues that matter to Scotland, and have a conversation with Scottish voices in progressive politics, economics, business, health & social care, education, equality & justice, and media.

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Thatcherism: The last authentic political brand?

Thatcherism: The last authentic political brand?