Leadership happens in the moments between TikTok videos, safety checks, and early morning preparations. Just ask Jeff, Sherman's project manager and head of safety, who works alongside his wife, son, and daughter — a family affair that can sometimes be "a little scary" when they "sneak up on you out of nowhere."

Jeff's leadership philosophy centers on being the example he wants to see. Arriving fifteen minutes early isn't just about punctuality — it's about mental preparation. A mindset that has clearly influenced his children, whose confidence stems from their father's insistence that commitment matters. "If you're going to sign up for something, you follow it through. You don't quit on your team," he shares, revealing how workplace values shape family dynamics and vice versa.

What makes Jeff's approach to safety refreshingly effective is its practicality. Having witnessed terrifying near-misses — including a piece of rebar crashing between him and another worker — he understands safety isn't about corporate checklists but about people returning home unharmed. His admiration for leaders who pause their own work to properly explain tasks reflects his belief that patience creates a learning environment where mistakes become less necessary. As Jeff puts it, "I'd rather see people do it right the first time than us have to fix it later." It's this blend of experience (including the time he nailed a tree back together after accidentally cutting it down), authenticity, and genuine care for others that embodies the leadership culture thriving at Sherman.

0:00 Working with Family at Sherman

1:42 Leadership Style and Safety Philosophy

4:22 Learning from Leaders and Training Others

7:02 Raising Confident Kids Through Sports

10:14 Job Site Stories and Safety Experiences

15:36 Final Thoughts and Would You Rather

Meet Brad Hippen, the man behind countless custom homes throughout the region and owner of 1089 LLC, Sherman's custom home division. With his iconic laugh and steady mind, Brad brings a lifetime of wisdom earned through decades in the construction trenches.

Starting in landscaping, Brad's journey took a pivotal turn when he joined Sherman just before the 2008 market crash. His resilience shines through stories of building one house per year while moonlighting in landscaping to weather economic downturns. Brad's transformation from a "one-man show" managing everything himself to leading teams reflects a profound leadership evolution – from "my way or the highway" to recognizing that growth requires trusting others.

What makes Brad's perspective so valuable is his refreshing take on success. Unlike conventional wisdom that emphasizes goal-setting and strategic planning, Brad has found his path through sheer persistence, adapting to circumstances, and focusing on daily excellence. His philosophy centers on tangible accomplishment – the satisfaction of seeing what you've built with your own hands, whether it's a custom home or a meticulously stacked woodpile.

The conversation reveals fascinating insights about perfectionism, vulnerability in leadership, and finding purpose through creation. Brad shares candid reflections about fatherhood, teaching his children work ethic through weekend wood-cutting sessions, and the balance between high expectations and encouragement. His humility comes through when discussing legacy – caring less about personal recognition and more about what his grandchildren will remember.

Whether you're in construction, leadership, or simply appreciate authentic stories of career and personal growth, Brad's journey offers valuable lessons about adapting to change while staying true to your standards. Tune in for a conversation that's as sturdy and well-crafted as the homes Brad builds.

0:00 Introduction to Brad Hippen

5:04 Starting at Sherman and Career Path

14:01 Personal Growth and Work-Life Balance

24:58 Mistakes, Integrity and Leadership Approach

40:27 Childhood Influences and Family Dynamics

54:05 Regrets, Retirement, and Final Thoughts

What makes a great leader? Is it innate talent or learned skills passed down through generations? In this heartwarming and insightful conversation with mother-daughter duo Kari and Jennae from Sherman Builders, we explore how leadership philosophies transcend family relationships and create thriving workplace environments.

Kari shares how her leadership journey began with bosses who recognized potential she couldn't yet see in herself. Rather than micromanaging, these mentors encouraged her voice and ideas, setting a foundation for her own leadership approach. Meanwhile, Jennae reveals how her mother's unwavering support empowered her to become an advocate for teammates on the hockey rink—volunteering to go first in drills to shield more vulnerable players from potential embarrassment. This protective instinct directly connects to her mother's philosophy of "having her kids' back," creating a secure foundation from which they could take risks.

The conversation takes fascinating turns through work-life balance strategies, the importance of accountability, and even a childhood letter Jennae wrote at age 11 that eerily predicted her future—complete with the Jeep she now drives and her career path. When discussing difficult leadership situations, Carrie emphasizes the power of trusting your team, particularly in crisis moments. Her belief that "people who do the work are the experts" has guided her to involve team members in critical decisions, creating buy-in and leveraging their practical experience.

Whether you're navigating family relationships, building workplace teams, or developing your own leadership style, this episode offers valuable perspectives on creating environments where people feel secure enough to take risks, make mistakes, and grow from them. As they note, "If you want to go fast, go alone. If you want to go far, go together." Subscribe now for more leadership insights that blend professional expertise with authentic human connection.

0:00 Meeting Carrie and Janae

8:52 Leadership Origins and Confidence

13:50 Work-Life Balance Strategies

23:38 Hockey Lessons and Speaking Up

32:52 Trust in Leadership

41:30 Battle Scars and Family Stories

What happens when you pair a passionate leader with a curious first-generation farmer who managed 500,000 chickens before becoming a construction company's "assistant to all"? Magic, connection, and deep insights about creating your future through deliberate action.

Meet Ryan Gunderson, the new co-host of That's What She Shed! When Beth asked Ryan to be a podcast guest, he suggested he might be better as an interviewer than interviewee. That spark of an idea blossomed into a co-hosting partnership that feels natural from the very first minute. Ryan brings a fascinating background—from credit analyst at a bank to managing sixteen chicken barns, and now juggling roles across every department at Sherman while building his cattle farm from scratch.

The heart of our conversation centers around a powerful concept from Simon Sinek: "Hope is an axe, not a lottery ticket." We explore how meaningful change requires action rather than passive waiting, whether in business, leadership, or pursuing dreams like Ryan's goal of expanding from 50 to 300 cattle. As we discuss the evolution of construction techniques and farming practices, a theme emerges about balancing innovation with appreciation for traditional knowledge. Ryan's childhood fascination with threshing shows and farm machinery evolution reveals how understanding history enriches our perspective on progress.

We dive into leadership philosophy, particularly around seeing people for their "inevitability" rather than just potential—recognizing unique strengths and creating environments where individuals can flourish. As Ryan puts it, "If they don't fit inside that box, you don't have to just get rid of the person, you just have to find a different box, or change the shape of the box."

Ready to sharpen your ax and build the future you want? Join us for conversations that blend practical wisdom with genuine optimism. Because while "pessimists get to be right, optimists get to be rich"—and we're aiming for the wealth that comes from living with purpose, curiosity, and hope.

0:00 Meet Ryan Gunderson Our New Co-Host

10:25 Being a Natural Listener and Observer

17:16 Evolution and Innovation at Sherman

27:52 Hope Is an Action Word

33:30 Creating Your Future Through Optimism

39:06 First-Generation Farming and Big Dreams

42:34 Final Thoughts on Leadership

Stepping into the underground world of government secrets and nuclear fallout preparations, this episode features Julie, whose career journey reads like a spy thriller before landing her in HR at Sherman. 

Julie shares the fascinating tale of her recruitment into a classified Department of Defense program during the Cold War. Working at Mount Weather—a massive underground bunker in Virginia—she supported operations designed to preserve government continuity in case of nuclear attack. With remarkable detail, she describes the facility's imposing blast doors, decontamination showers, underground bunkers, and even a morgue for the anticipated year-long shelter period. Government officials from the CIA, FBI, Secret Service and other agencies would conduct annual exercises there, with Julie noting that even Vice President Bush Sr. participated during her tenure.

The conversation started with Julie's current role at Sherman, where she joined on as her son-in-law Deven’s assistant before organically evolving into HR responsibilities. She reflects on the company's unique approach to hiring for the person rather than rigid roles—a refreshing change from her previous Fortune 500 experience. Despite Sherman's reputation for provocative marketing slogans, Julie notes this hasn't created HR headaches; instead, the marketing effectively drives business while employees maintain unusually harmonious relationships.

Her experience at Mount Weather instilled a "prepper" mindset that served her well during events like the COVID pandemic. Today, Julie is embarking on her next chapter, developing a 100-acre family compound that will serve as her forever home. Her remarkable journey from government secrecy to family business offers listeners a glimpse into an extraordinary life shaped by adaptation, diverse experiences, and finding purpose in supporting family enterprises. Want to see what a doomsday bunker looks like? Check out the video link from Julie's former CIA boss in our show notes!

Jim Wink (Julie’s Boss) Interview for Mount Weather Insider/America’s Doomsday plan. 

https://youtu.be/a7GjY4FTgB0

0:00 Julie's Role at Sherman

3:36 Working in HR with Risqué Marketing

5:29 Working with Family Members

7:00 Mount Weather and Secret Government Work

17:55 From Secret Service to Prepper Life

22:18 Julie's Family Compound and Final Questions

Meet Dave, a 13-year veteran whose journey from the yard to the office provides a fascinating window into the company's operations. His meticulous approach to bundle preparation—what colleagues have described as "immaculate"—highlights how attention to detail becomes a form of artistry even in construction. "It helps the crew guys take materials off easily and in the order they need them," Dave explains, demonstrating how thoughtfulness at each stage of the process creates efficiency downstream.

The conversation reveals unexpected insights about workplace culture. When asked about the consistently clean and organized yard that customers frequently compliment, Dave shares wisdom that applies far beyond construction: "A dirty yard gives you a dirty attitude." This simple observation connects physical environment to mental state, suggesting that organization isn't just about appearances—it's about creating conditions where people can do their best work. Dave's pride in seeing materials transform into buildings that will bring joy to customers showcases the deep satisfaction that comes from creating tangible value.

Personal growth weaves throughout the discussion, from Dave's two-year journey to quit smoking ("Don't overthink it, just don't even buy them") to the grace with which mistakes are handled at Sherman. When Dave damaged a newly renovated building on his second day, he wasn't met with anger but with calm guidance: "Just don't do it again and always be aware of your surroundings." This approach to learning creates psychological safety that allows for growth and innovation.

Want to explore more about leadership in family businesses or share your own experiences? Connect with me at thatswhatshelive.com—I'd love to hear how you're building something real with the people you value most.

Aaron's journey from curious kindergartener disassembling radios to becoming Sherman Buildings' trusted mechanic reveals how natural inclinations can shape extraordinary careers. During our conversation, he opens up about harnessing his ADHD as a professional advantage, allowing him to pivot seamlessly between urgent demands while maintaining his characteristic positivity and problem-solving mindset.

What truly stands out is Aaron's evolution in stress management. "Now I can explain what I'm stressed about and I can release it," he shares, highlighting how clear communication has transformed both his work and relationships. This thoughtful approach extends to leadership, where he emphasizes the crucial importance of explaining the "why" behind requests rather than simply issuing directives.

The interview takes delightful turns through Y2K preparations, MacGyver-worthy repair stories, and a viral video that garnered over 7 million views. Throughout these experiences, Aaron reveals the values that have guided his 17-year tenure: organization, adaptability, and a refreshing perspective on mistakes. "Tomorrow can be a complete reset for you," he reminds us, embodying the resilience that defines effective leadership.

Perhaps most touching are the moments of recognition that have shaped his development. From a high school teacher who understood his unique learning style to company founder Andrew acknowledging his efforts to maintain an organized workspace, Aaron demonstrates how small moments of appreciation create lasting impact. His story serves as a powerful reminder that leadership happens at all levels and often looks nothing like traditional management.

Join us for this conversation that proves leadership lessons emerge in the most unexpected places—even under the hood of a truck or in a meticulously organized mechanic shop. Have you discovered how your natural tendencies might be your greatest professional strength?

0:00 Introduction to Aaron

3:40 From Kindergarten to Mechanic

7:53 Handling Stress and Communication

11:40 Y2K Prep and Time Machine Thoughts

16:09 Problem Solving and Positivity

19:31 Teaching Styles and Recognition

23:43 Organized Spaces and Life Lessons

25:14 Wedding Plans and Closing Thoughts

Meet Jess, the first female guest on "That's What She Said," who brings refreshing insights from her journey in the construction industry. Starting as an overhead door installer and now working in sales at Sherman Buildings, Jess embodies the perfect blend of hands-on experience and strategic thinking.

Her story challenges conventional wisdom in multiple ways. Despite the common belief that couples shouldn't work together, Jess thrived working alongside her husband in door installation. "I actually loved it," she shares, explaining how their strong communication skills allowed them to maintain healthy boundaries between work and home life. This partnership became a foundation for her confidence, with her husband's unwavering belief in her capabilities supporting her through physically demanding tasks and challenging weather conditions.

What makes Jess particularly compelling is her communication style—direct yet approachable, organized yet flexible. She attributes some of her leadership skills to early experiences in Girl Scouts, where she learned to approach strangers and overcome fears. Now, she brings this confidence to her professional life, speaking up in meetings and presenting information clearly. Her desk, color-coded and meticulously organized, reflects her methodical approach to work and problem-solving.

Perhaps most powerful is her message to other women considering construction careers: "They can do it. Women can do the same thing guys can." This isn't empty encouragement—it comes from someone who has installed heavy glass panels during blizzards and found creative solutions to physical challenges. Jess represents the changing face of construction, demonstrating that determination, support systems, and clear communication can break through traditional barriers. Her journey reminds us that sometimes our greatest strengths are the ones others see in us first, even when we don't recognize them in ourselves.

0:00 Introduction to That's What She Said

2:00 Jess's Role and Transition at Sherman

4:47 Working with Spouse in Construction

8:27 Experience Installing Overhead Doors

10:51 Communication Style and Leadership Approach

13:12 Women's Place in Construction Industry

Ever wondered what it's like to build a family business that spans generations? Steve Kelling, CEO of Sherman Buildings, pulls back the curtain on fifty years of leadership in a refreshingly candid conversation that defies typical business advice.

With disarming honesty, Steve describes himself as "lazy" and "always looking for an opportunity to delegate rather than do" – yet this counterintuitive approach reveals the heart of effective leadership. His philosophy centers on building for tomorrow rather than obsessing over today's perfection. "I don't care if we make money or things go perfect today," he explains. "It's about learning and preparing for the next step, for tomorrow."

The conversation delves into how Sherman Buildings has evolved from a male-dominated workplace with cigarette-burned keyboards to a diverse company where women have transformed both operations and culture. Steve's perspective on customer relationships is equally enlightening – rather than promising perfection, he advises clients to "judge us by how we respond to mistakes, how we fix them, how we take care of them." This approach has created a business where family members, friends, and employees genuinely want to participate.

Perhaps most fascinating is Steve's unique relationship with stress. "The only reason I know stress exists is because I've witnessed other people endure it," he shares, offering a perspective that questions our fundamental assumptions about business pressure. His reflection on how becoming a grandparent softened his temperament reveals how personal growth shapes leadership style over time.

Whether you're running a family business, leading a team, or simply curious about sustainable success, this conversation offers valuable insights on building something that truly lasts. Visit thatswhatsheshedlive.com to continue the leadership conversation and explore opportunities to share your own experiences on the show.

Leadership lessons often emerge from unexpected places, and in this engaging conversation with Andrew Walsh, we discover wisdom from the lumber yard at Sherman Buildings. Andrew, who works in the mechanic shop preparing materials for construction crews, shares his practical approach to leadership, teamwork, and finding joy in daily responsibilities.

What does leadership look like when your job involves counting lumber and preparing materials? For Andrew, it's about understanding that everyone has their unique style of working. "I'll give you hands-on learning...but I'm going to kind of let you figure it out," he explains, recognizing that whether it's Dave's "perfect, immaculate" approach or Derek's more free-form method, different styles can achieve the same quality results. This inclusive leadership philosophy creates space for individuality while maintaining standards—a lesson applicable far beyond the lumber yard.

The conversation takes delightful turns as Andrew shares his strategy for staying productive during busy periods (noise-canceling earbuds and motivational music), reveals what would make him haunt the mechanic shop as a ghost ("just to mess with Aaron"), and recounts the hilariously embarrassing tale of getting multiple pieces of equipment stuck. His supervisor's calm reaction—"just don't get the biggest piece of equipment stuck, because that's what we're going to use to pull it out"—exemplifies the good-humored, solution-focused culture at Sherman. We also learn about Andrew's community involvement, which earned him the prestigious "Shermie Award" for volunteer service, demonstrating how workplace values extend beyond job descriptions.

Whether you're managing a team, seeking practical leadership insights, or simply enjoy authentic workplace stories, you'll find something valuable in Andrew's down-to-earth wisdom. Share your own leadership experiences or workplace stories with us at thatswhatsheshedlive—we'd love to continue the conversation!