That's What Shree Said

That's What Shree Said

By Shreevar ChhotariaMusicMusic Commentary
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That's What Shree Said episodes

  • The (Micro) Drama

    A non-stop yap about where I’ve been, where I’m going from here, and my new microdrama series, Maska Studio.

    14 min
  • What Palash Kulkarni Thinks About Content, Capital, and Culture | Ep. 61

    It's not often that you'll meet someone who cares about the business of creativity, and the creativity of business too. Both of us went independent at roughly the same time. Since then, Palash has worked on a bunch of interesting projects, something that we touch briefly upon. This conversation features our thoughts on the past, future, and present of content, how 'new media' and 'traditional media' will have to learn to coexists, the current predicament of the move business and of course, a spicy rapid fire at the end. If you're even remotely interested in media, content, stick around. It'll be worth it.Palash's creds:1) Twitter: https://x.com/ABiggerSpalash2) LinkedIn: https://www.linkedin.com/in/palash-kulkarni-a6696525/3) Newsletter: https://palashk.substack.com/4) COZM: https://www.cozm.in/Listen to the highly-recommended 'All Risk is Creative': My creds: 1) LinkedIn: https://www.linkedin.com/in/shreevar-chhotaria-57524b147/2) Twitter: https://x.com/shreevz3) Instagram: https://www.instagram.com/shreevz/4) Newsletter: https://www.linkedin.com/newsletters/6904470431361765376/Timestamps: 00:00 - Precap 01:03 - Introduction04:22 - IIT-B, Bain, and the Hotstar 'externship'07:42 - How do media investments work?13:09 - A Bigger Spalash, Palash's newsletter!14:19 - A24 is basically a16z?21:29 - The difference between our writing process28:16 - Palash's consumption universe38:13 - Culture is more than just cinema. But cinema has changed. 48:45 - Palash's independent creator journey52:41 - Is the newsletter a good channel for client acquisition?59:05 - Shoutouts!01:03:00 - Palash's Podcast: All Risk Is Creative01:08:00 - Rapid Fire and OutroYou know you can also listen/watch That's What Shree Said on YouTube and Apple Podcasts right?SUBSCRIBE!

    1 hr 15 min
  • How Did Andheri West Shitposting Become Culture?

    For the 60th (!!!) episode of That's What Shree Said, we’re hanging out with the Salim-Javed of shitposting: Fardeen Shaikh and Melvin Sadankar!

    They’re 2/3rds of the crew running @andheriwestshitposting on Instagram. With over 159k followers, what started as a meme page is now an unabashed part of Mumbai culture.
    Brands have started to take notice too.
    This episode is all about how it happened.
    Timestamps:
    00:00 - Cold open
    01:00 - Introduction
    02:19 - ‘That's What Shree Said' origin story
    03:34 - Melvin thinks Andheri West Shitposting is dessert
    05:38 - Fardeen and Melvin introduce each other
    10:04 - How did 'Andheri West Shitposting' originate?
    18:31 - The transition from FB to IG in 2018
    20:50 - Andheri, meet Mumbai
    24:18 - Don't Mess With Mumbaikars
    29:26 - Why do brands like to collab with AWSP?
    38:31 - What is AWSP according to Shree?
    Subscribe to shreemail:   / 6904470431361765376  
    Say hi on IG:
    Shree: https://www.instagram.com/shreevz/?hl=en
    Fardeen:https://www.instagram.com/shaikhthatf...
    Melvin: https://www.instagram.com/melvinnotso...
    AWSP: https://www.instagram.com/andheriwest...

    42 min
  • What the hell is Content & Coffee?

    How do you make a community for creators?


    I don't know the answer to that question because that's not how things began.

    C&C started out as a 'workshop' for podcast enthusiasts.
    Since then, it has become a community that houses some of the country's best creative talent; featuring marketers, creative strategists, and creators.
    We have offline 'episodes', where our members discuss, debate, and workshop new (and old) ideas. As you might have guessed, there's the coffee that keeps us going. ;)
    My goal is for chapters or 'seasons' of C&C to charter across the world's most creative cities.
    Watch the video to found out how!
    My DMs are open on LinkedIn: https://www.linkedin.com/in/shreevar-chhotaria-57524b147/
    Timestamps:
    00:00 - Cold Open
    01:10 - The Why and The Origin Story
    04:45 - Producing the 1st 'episode' in BLR
    08:53 - Format
    12:39 - Stand-out moments
    15:36 - Playing the messages
    17:11 - What's next for Content & Coffee?

    22 min
  • How Does Anushka Kulkarni Go Viral on Twitter Everyday?

    You thought Twitter (X) was dead?

    For the 58th episode of That's What Shree Said, I spoke to the person who drops 'certified bangers' everyday, at the drop of a tweet.
    Anushka Kulkarni, AKA @Kulfei, a meme marketer by day and Twitter creator by day and night, talks about monetisation, the wondrous world of social media in 2024, and why para social relationships don't really suck.


    Have a great listen/watch, and do reach out to me @shreevz or on [email protected] for anything!

    45 min
  • Mayur Sontakke Takes A Hike

    We’re all migrants through time.


    The story of NomadGao, a brainchild of Mayur Sontakke, is nothing short of a travel revolution.


    Is it a hostel? Is it a hotel? Is it a BnB?


    Turns out, it’s none of those.


    “I used to get offended when people called us a hostel. Now, I don’t really care.” he says.


    We discuss why digital nomadism is off to a sluggish start to India, how the government is trying to attract tourism by encouraging longer stays, and where we go as a 'community-first' society from here.


    It’s a must-listen if you wanna get the f out your city sometimes.


    Say hi on IG: https://linktr.ee/shreevz

    34 min
  • What Gaurav Jain saw

    You’ve heard of the popular maxim ‘show, don’t tell’.

    But when it comes to Gaurav Jain, who's worked with companies like Star and Hotstar, I’d say ‘show then tell' seems like a better fit.
    You’ll see what I mean when you listen to the episode in full.
    This conversation takes us to midnights at the Hotstar office in Mumbai where G and his team were strategising and creating groundbreaking content, a sunny Central Park afternoon in New York with his daughter and wife, but most importantly, to his mind; the movies he’s watched, the books that he’s devoured, and the memes that he just. can’t. stop. sharing.
    It’s a supremely chill conversation, that tastes best, with some 'pink gin' and tonic.
    There are some great insights + anecdotes along the way too, especially if you’re interested in the content business.
    Subscribe to shreemail, my newsletter around pop-culture: https://www.linkedin.com/newsletters/6904470431361765376/

    1 hr 21 min

About That's What Shree Said

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A podcast made for you to understand global pop-culture. Established in 2018. Hosted by Shreevar Chhotaria

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