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THD091 — WEDNESDAY STRATEGIC POSITIONING: "PUMP IT UP" BY ENDOR [DEFECTED]
Wednesday Strategic Positioning: "Pump It Up" by Endor on Defected. Released September 2019. 129 BPM, B Minor. Dan Hardingham from Brighton, England. Started producing at 15. Number 8 UK Singles Chart in January 2020. Topped Official Dance Singles Chart and US Billboard Dance Club Songs. Sample lineage: Black & White Brothers (late 90s) to Danzel (2004) to Endor (2019). Deployment: peak time crowd moment. Production takeaway: sampling done right.
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By General MosesWednesday Strategic Positioning: "Pump It Up" by Endor on Defected. Released September 2019. 129 BPM, B Minor. Dan Hardingham from Brighton, England. Started producing at 15. Number 8 UK Singles Chart in January 2020. Topped Official Dance Singles Chart and US Billboard Dance Club Songs. Sample lineage: Black & White Brothers (late 90s) to Danzel (2004) to Endor (2019). Deployment: peak time crowd moment. Production takeaway: sampling done right.