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Choosing the right domain name seems simple, until you realize the mistake that costs new coaches hundreds of dollars and weeks of rebranding.

In this episode, you'll learn:

• Why generic coaching domain names backfire within 6 months
• The one domain strategy that works no matter how your niche evolves
• How to avoid the expensive rebranding trap most new coaches fall into
• Why a clever, creative domain often causes more problems than it solves

A coach I worked with thought she had the perfect domain; creative, clever, totally unique to her brand. It set her back weeks and cost her hundreds of dollars to fix. All because she thought a clever domain was more important than a simple one.

The truth: Your domain is permanent until you're willing to rebrand. And rebranding is expensive; not just in money, but in time, momentum, and the headache of explaining to everyone why you changed.

If you want step-by-step help choosing the right domain and purchasing it properly. Without falling for the upsells or missing what you actually need. Check out my course Your Professional Foundation for Online Coaching. You'll know exactly what domain to buy and how to set everything up right the first time.

Get my free guide: The 3 Biggest Mistakes New Coaches Make Online (and what to do instead)

Follow Simple Tech for Coaches to avoid the mistakes that keep new coaches stuck in setup mode.