Have you ever wondered what your clients need from you? Does the idea of giving your customers what they want sound good, but you struggle to figure out what it is, much less, how to give it to them?

One of the great things about buying from a small business is the personal touch - the feeling that you're dealing with a real person instead of a large, impersonal corporation. One of the best things about owning a small business is the ability to provide that personal touch and an excellent experience to everyone who walks through your door.

But how do we give our customers the personal touch they want while building a system that can scale as our business grows?