
Sign up to save your podcasts
Or


Episode Title: The 10-Second Audition: Why Customers Drive By Your Store (Episode 80)
Episode Description: Stop me if you’ve done this: You drive past a restaurant because the sign is flickering or the parking lot looks dark. You didn't taste the food, but you judged the business instantly.
Your customers are doing the same thing to your store every single night.
In this episode of C-Store Legends, Mike Hernandez breaks down the "Front Stage" concept. Most employees think their job starts when they clock in, but the sale is actually won or lost in the parking lot. We are moving beyond the basic "Trash Run" and teaching you the "Perimeter Sweep"—the 2-minute tactic that ensures you pass the customer's 10-second audition.
What You Will Learn:
The Quest: Pass the audition.
Resources & Links:
By C-Store CenterEpisode Title: The 10-Second Audition: Why Customers Drive By Your Store (Episode 80)
Episode Description: Stop me if you’ve done this: You drive past a restaurant because the sign is flickering or the parking lot looks dark. You didn't taste the food, but you judged the business instantly.
Your customers are doing the same thing to your store every single night.
In this episode of C-Store Legends, Mike Hernandez breaks down the "Front Stage" concept. Most employees think their job starts when they clock in, but the sale is actually won or lost in the parking lot. We are moving beyond the basic "Trash Run" and teaching you the "Perimeter Sweep"—the 2-minute tactic that ensures you pass the customer's 10-second audition.
What You Will Learn:
The Quest: Pass the audition.
Resources & Links: