Welcome to S3E02 of IMpulse, the Influencer Marketing Podcast!

In this episode, we host Joe Gagliese, Co-Founder and Co-CEO of Viral Nation, the global leader in influencer marketing, talent management, and social media innovation.

Joe shares how he and his co-founder, Mat Micheli, turned a bold idea into a $100M+ powerhouse, working with brands like Coca-Cola, Uber, and Meta while shaping the future of influencer marketing. From the early days of signing Vine stars to building a data-driven social media empire, Joe offers game-changing insights on scaling businesses, AI in brand safety, and the next evolution of the creator economy.

🎙 Key Topics Discussed:
1. How Joe and Matt built a $100M+ influencer marketing giant
2. How AI-powered tools are shaping the future of influencer marketing
3. Why top brands are shifting from media-led to social-led approaches
4. Why social media will dominate 90% of purchase decisions
5. Viral Nation’s unique growth playbook
6. How radical candor and empowering teams fuel success




Check out the three most downloaded episodes: 

• Exploring the Evolving Landscape of Influencer Marketing with Aaron King

• Exploring the Growth of Influencer Marketing in the Age of Web 3.0 with Scott Guthrie 

• The Rise of Influencer Marketing and its Impact on Digital Marketing with Oliver Lewis

If you are interested in being a guest on IMpulse: The Influencer Marketing Podcast, please complete this form: fame.so/phl-guest


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