Farm Credit Canada says it’s time to rethink where Canadian food ends up. A new report by FCC highlights a $12-billion opportunity to diversify exports beyond the U.S.

Right now, more than three-quarters of Canada’s food and beverage exports head south of the border. FCC President Justine Hendricks says that leaves farmers and processors exposed.

In a statement she says “Diversifying food and beverage exports beyond the U.S. will not only strengthen producers’ resilience but also benefit Canadian consumers and the broader economy.”