Last week, my business partner and I ran Facebook Ads for the first time to a paid offer - a 7 Day Facebook Challenge.  Although the Challenge has been a success, we ended up enrolling the participants ourselves, organically. And we hardly got anyone to join from our Facebook Ads. That's because the ads only really ran for a few days and we spent most of the time trying to get our Facebook account unblocked.  At first glance it was a mystery, because anytime we had a human review of our ads, the ads were approved and no violation of Facebook policy was found.  However, once I dug into it, three areas emerged as mistakes that we can correct going forward, which we plan to do.  In this episode, I cover these 3 critical mistakes, so you won't have to repeat them.