Digital marketing seems pretty intimidating to a lot of people - at least until they learn to master the basics. Once you have a strong foundation, everything else becomes a lot easier because it just keeps falling into place.

So today is a good day! Today, I’m going to break down the essence of the entire business by providing you with a crash course on web traffic. We’re going to explore the basic types of traffic, the difference between scrollers and searchers and why gathering data is a crucial step to making it as a performance marketer. All this and more on the brand-new episode of the Performance Marketing Podcast!

Key Takeaways:

• What is traffic in terms of digital marketing? (1:53)
• The 3 fundamental types of traffic (2:30)
• Why is it so important to own and control traffic (5:11)
• Two types of people on the Internet from a digital marketing standpoint (7:07)
• How to find your target audience and drive traffic to your funnel (13:12)
• Identifying traffic and creating your Dream 100 (16:00)

Additional Resources:

• Eric Beer's One Affiliate Offer Challenge: View Now
• A Brand New Survey Platform Coming April 2020: Get Access Here

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Connect with Eric!

• Eric’s website: https://ericbeer.com
• Follow Eric On Instagram: http://bit.ly/ericbeerinsta
• Subscribe to Eric’s YouTube Channel: http://bit.ly/33tInim

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