According to a recent article by Andy Crestodina, Founder of Orbit Media, there are several questions you should consider when navigating a career in marketing and SEO.
He interviewed 12 industry veterans to see how they answered the top 3 questions from job seekers. One topic Andy highlights is the 3 roles within SEO:
Content Creators: Farmer
Link Builders: Hunter
Technical SEO: Builder
Which one are you? One or all? Consider how your strengths contribute to your role in SEO and where you can improve.
Read the full article and discover more marketing resources at Creative Marketing Brief.