Mastering Innovation

The 360° Corporation: Using Trade-Offs as a Source of Innovation


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Mack Institute Senior Fellow Sarah Kaplan, author of The 360° Corporation, discusses how businesses can approach trade-offs as sources of innovation, creativity, and even long-term profitability. Read more: https://mackinstitute.wharton.upenn.edu/2019/360-corporation-sarah-kaplan/

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Mastering InnovationBy Mack Institute for Innovation Management

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