<p>As you tweak your production and advertising schedules, now is a good time to consider the 4 S's that you should be communicating this spring: Safety, Shop early, Sales? Forget ‘em, and Stay Social. Bridget discusses these important concepts this week to help you stay one step ahead of the important conversations you should be having with customers this spring.</p>

As you tweak your production and advertising schedules, now is a good time to consider the 4 S's that you should be communicating this spring: Safety, Shop early, Sales? Forget ‘em, and Stay Social. Bridget discusses these important concepts this week to help you stay one step ahead of the important conversations you should be having with customers this spring.

The 4 S's to Communicate This Spring

Welcome to the “Marketing Munchie” podcast series hosted by Dr. Bridget Behe. Every other week, Bridget and her guests will share information, insights, and research-based findings to help your horticultural business connect better with current and future customers. Bridget has over 30 years of experience investigating how and why consumers buy ornamental and edible plants.

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The 4 S's to Communicate This Spring

The 4 S's to Communicate This Spring