Product Design in the gaming industry can feel like a massive puzzle, but my friend Emma May, Founder & Creative Director at Emmerse Studios Ltd, has the perfect roadmap to get you on the right track!

In this episode of FLAMA: The Ultimate Guide to The Gaming Industry, Emma breaks down her 6 Key Steps of Product Design to help you bring your ideas to life:

🔑 A spark of inspiration – Every game starts with a great idea!

🔑 Gauge interest – See if your audience is as excited as you are.

🔑 Set expectations – How do you want your players to feel?

🔑 Make something – Develop an MVP quickly and on budget.

🔑 Test & Iterate – Refine until it’s just right!

🔑 Release to early adopters – Your reviews should align with your original vision.

From designing card games to video games, Emma’s “one-person army” approach is nothing short of inspiring.

- Contact Emma

- Emmerse Studios

- Buy Quirk