What do baseball cards, commercial lighting, and beef have in common?

Farmer Jeff.

In this episode of Beyond the Mark, Joe Toma sits down with Farmer Jeff—a towering figure in every sense—who shares how he's built a powerful reputation simply by being present, staying sincere, and caring more than most. From flipping cards as a teenager to becoming a connector of connectors in Southeast Michigan, Jeff explains how to make networking meaningful (and even fun).

✅ How to stand out without shouting
✅ Why sincerity beats strategy
✅ The right way to give a business card
✅ What not to do when you're new to a group
✅ Why Farmer Jeff doesn’t accept referral fees—and what he asks for instead

Whether you're a small business owner, sales pro, or serial networker, this episode is packed with timeless takeaways.

🔗 Listen now and don’t forget to like, share, and subscribe!