The 7 Deadly Sins of Building a Contractor Business

The 7 Deadly Sins of Building a Contractor Business - 07 - Sin #5 – I'm a Contractor, Not a Salesman!


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Sin #5 – I'm a Contractor,
Not a Salesman!

Most contractors have been there: that desperate and anxious
feeling that comes when it is time to close a sale. You are
worried that you will not be able to say the right thing,
answer the prospects' questions in a smooth and persuasive
way, prevent them from saying those dreaded words that
almost always mean no: "Let me think about it."

In fact, you might even feel frustrated that you have to sell at
all! "After all," you say to yourself, "I'm a contractor, NOT a
salesman!"

Of all the sins of the mind that contractors commit, this is
probably the most common (not to mention the most difficult
to overcome). Fortunately, I am about to help you eliminate
your fear and hesitation by showing you how to think about
sales in a whole new way.
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The 7 Deadly Sins of Building a Contractor BusinessBy Karan Dhillon, The Contractors' Coach

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