Referrals are one of the fastest, most authentic ways to land clients. And yet… most people are terrible at getting them.

Not because they’re bad at what they do.

Not because their network doesn’t want to help them.

But because they stop 90 seconds too soon.

They have great conversations that end with:

• “I’ll keep you in mind.”
• “Happy to make an intro sometime.”
• “Let me know if I think of anyone.”

And then… nothing happens.

In this episode, I’m breaking down The 90-Second Referral Fix — the exact framework I use to turn vague promises into real introductions that lead to paid work.

You’ll learn:

• Why referrals are powerful (and why they’re not a silver bullet)

• The 3 “kisses of death” that quietly kill referrals before they start

• What to say (and what not to say) when asking for referrals

• How to make it ridiculously easy for your network to help you

• The one shift that turns “I’ll keep you in mind” into actual intros

I also walk you through a real client story and show you exactly where most people miss the opportunity — even when they’re doing almost everything right.

We talk about:

• Identifying referral partners the smart way (win/win, not awkward)

• How to sell yourself and the referral opportunity (this is what’s usually missing)

• How to slow down and generate referrals live, in the conversation

• Why rushing is the enemy — and clarity is your best friend

• What it means if you feel resistance or embarrassment asking (and how to work with that)

Referrals don’t need to feel pushy.

They don’t need to feel salesy.

And they definitely don’t need to be left to chance.

When you do this right, referrals become an engine of growth — not a hope-and-pray strategy.

This episode will show you exactly how.

Royalty Free Music from Tunetank.com
Track: Urban Legend by Musical Bakery
https://tunetank.com/track/3362-urban-legend/