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The ABM Approach to Content Marketing with Sarah Noel Block
If you are not doing this, you are leaving money on the table.
πππ
The whole point of Account Based Marketing is to personalize content & experiences to the specific accounts that are the best fit for your company.
ππ π ππ’ ππππ'π π’ππ πππππππππ πππππ ππππππππ ππ π’πππ πππππππ ππππππππ πππππππ?
The process is straightforward:
πͺͺ IDENTIFY the accounts you'd like as customers
π INTERVIEW the decision makers at those accounts
π° CREATE articles, podcasts, videos from that interview
π’ AMPLIFY that content through all of marketing channels
The benefits are endless:
πͺ OPEN DOORS with accounts that don't respond to sales outreach
π€ BUILD RELATIONSHIPS with buyers at your top accounts
π EXPANDED VISIBILITY because the account your interviewed is connected with companies that look just like them
This episode is PACKED with value - huge thanks to Sarah Noel Block from Tiny Marketing for joining me on Account Based Beverages!
πππ
The whole point of Account Based Marketing is to personalize content & experiences to the specific accounts that are the best fit for your company.
ππ π ππ’ ππππ'π π’ππ πππππππππ πππππ ππππππππ ππ π’πππ πππππππ ππππππππ πππππππ?
The process is straightforward:
πͺͺ IDENTIFY the accounts you'd like as customers
π INTERVIEW the decision makers at those accounts
π° CREATE articles, podcasts, videos from that interview
π’ AMPLIFY that content through all of marketing channels
The benefits are endless:
πͺ OPEN DOORS with accounts that don't respond to sales outreach
π€ BUILD RELATIONSHIPS with buyers at your top accounts
π EXPANDED VISIBILITY because the account your interviewed is connected with companies that look just like them
This episode is PACKED with value - huge thanks to Sarah Noel Block from Tiny Marketing for joining me on Account Based Beverages!
View all episodes
By Jim GilkeyIf you are not doing this, you are leaving money on the table.
πππ
The whole point of Account Based Marketing is to personalize content & experiences to the specific accounts that are the best fit for your company.
ππ π ππ’ ππππ'π π’ππ πππππππππ πππππ ππππππππ ππ π’πππ πππππππ ππππππππ πππππππ?
The process is straightforward:
πͺͺ IDENTIFY the accounts you'd like as customers
π INTERVIEW the decision makers at those accounts
π° CREATE articles, podcasts, videos from that interview
π’ AMPLIFY that content through all of marketing channels
The benefits are endless:
πͺ OPEN DOORS with accounts that don't respond to sales outreach
π€ BUILD RELATIONSHIPS with buyers at your top accounts
π EXPANDED VISIBILITY because the account your interviewed is connected with companies that look just like them
This episode is PACKED with value - huge thanks to Sarah Noel Block from Tiny Marketing for joining me on Account Based Beverages!
πππ
The whole point of Account Based Marketing is to personalize content & experiences to the specific accounts that are the best fit for your company.
ππ π ππ’ ππππ'π π’ππ πππππππππ πππππ ππππππππ ππ π’πππ πππππππ ππππππππ πππππππ?
The process is straightforward:
πͺͺ IDENTIFY the accounts you'd like as customers
π INTERVIEW the decision makers at those accounts
π° CREATE articles, podcasts, videos from that interview
π’ AMPLIFY that content through all of marketing channels
The benefits are endless:
πͺ OPEN DOORS with accounts that don't respond to sales outreach
π€ BUILD RELATIONSHIPS with buyers at your top accounts
π EXPANDED VISIBILITY because the account your interviewed is connected with companies that look just like them
This episode is PACKED with value - huge thanks to Sarah Noel Block from Tiny Marketing for joining me on Account Based Beverages!