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You've probably heard the term "fake news." But what about fake media?
In today's episode, we explore the black hole of ad fraud. What happens when agencies no longer know how much of the media they're buying is actually reaching a human audience?
Listen as we talk with renowned ad fraud historian and cybersecurity expert Dr. Augustine Fou about the growing crisis of ad fraud - and how many of us are complicit in perpetuating this billion dollar crime.
You've probably heard the term "fake news." But what about fake media?
In today's episode, we explore the black hole of ad fraud. What happens when agencies no longer know how much of the media they're buying is actually reaching a human audience?
Listen as we talk with renowned ad fraud historian and cybersecurity expert Dr. Augustine Fou about the growing crisis of ad fraud - and how many of us are complicit in perpetuating this billion dollar crime.