Maybe you know that you wanna become the go-to person for SOMETHING, but you're still trying to figure out what that something is?!

This episode is your permission slip to think outside + box and gives you the intel on why that's exactly what will help you stand out online.

We jam out on...

>> the biological theory of the "adjacent possible" + what that has to do with becoming known for something unique

>> I teach you the "trick" scientists know about creating inno