Plant Rants Podcast Episode 1

Host: Natalie D'Alessandro

Episode Title: The Age: How big business pushes a product it's not allowed to advertise

Episode Description:
Welcome to the very first episode of Plant Rants, hosted by Natalie D'Alessandro, CEO of Viz Medicinal.

In this introductory episode, Natalie eases into podcasting by reading an article published in "The Age" on Wednesday 22 May 2024.

She shares her vision for the future, focusing on addressing frustrations and uncovering collaborative opportunities within the cannabis industry.

Join Natalie as she finds her podcast voice and prepares for future episodes featuring insights from industry insiders.

Episode Highlights:

• Introduction to the Plant Rants podcast
• Natalie's approach: "start low and go slow"
• Reading an article to build confidence and find her podcast voice
• Addressing the challenges of medicinal cannabis portrayal in the media
• Upcoming Media Masterclass webinar details

Key Points:

1. Podcast Introduction:
   • Natalie introduces herself and the purpose of the podcast.
   • The goal is to chat with cannabis industry insiders and discuss common challenges and opportunities.
2. Easing into Podcasting:
   • Natalie starts with a simple format: reading an article to allow access to many in the industry to hear what's being printed in the media.
   • No opinions, just the news.
3. Addressing Media Challenges:
   • The media often fails to report positively on medicinal cannabis.
   • Announce an upcoming Cannabis Industry Media Masterclass Webinar to help industry and healthcare professionals understand media dynamics.

Call to Action:

• Please share your thoughts and feedback on LinkedIn.
• Register for an invitation to the upcoming Media Masterclass webinar at vizmedicinal.com.

Additional Notes:

• For those who find Natalie’s speaking pace fast, consider adjusting the playback speed.

Thank you for tuning in to the first episode of Plant Rants. If you enjoyed this episode, please share it with others who might benefit.