This week, I have the absolute pleasure of being joined by my brilliant friend and business partner, Jon Tota. Jon is CEO of Render and an expert in synthetic media and avatars. In this digital age, adding a human element to the online experience can make a huge difference in your business. But what about humanizing automation with your own likeness? In this episode, Jon and I have a conversation about all the different things you can do with avatars, how to use them effectively, and upcoming innovations.

 

01:02 Today’s Guest, Jon Tota

04:25 The Biggest Friction Point to Creating Content

06:32 Maintaining the Human Touch within Efficiency

10:02 Jon’s Journey with Avatars

12:02 Jill’s Experience Being Cloned for her Avatar

28:12 The Efficacy of Hyper Realistic Avatars

31:26 A Time and Place for Stock Avatars

33:57 Your Avatar Wakes Up Like This

44:48 Democratizing Access To Technology and Customer Experience

47:15 Tools Jon is Loving

49:57 Conclusion

 

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