<pre><code> On Episode 161, Travis Chambers is in for a discussion about Quantitative Creative. Travis runs Chamber.Media and says there’s a science behind creativity and content. We dig into that and also find out how he approaches the creative process—and he shares some advice for all of you. Links of Interest<ul><li>Travis Chambers on <a href="https://www.linkedin.com/in/travisallenchambers/" target="_blank">LinkedIn</a></li><li><a href="https://www.chamber.media/" target="_blank">Chamber.Media</a></li><li>Made to Stick on <a href="https://www.amazon.com/Made-Stick-Ideas-Survive-Others/dp/1400064287" target="_blank">Amazon</a></li><li>Purple Cow on <a href="https://en.wikipedia.org/wiki/Purple_Cow:_Transform_Your_Business_by_Being_Remarkable" target="_blank">Wikipedia</a></li></ul>
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On Episode 161, Travis Chambers is in for a discussion about Quantitative Creative. Travis runs Chamber.Media and says there’s a science behind creativity and content. We dig into that and also find out how he approaches the creative process—and he shares some advice for all of you. Links of InterestTravis Chambers on LinkedInChamber.MediaMade to Stick on AmazonPurple Cow on Wikipedia

On Episode 161, Travis Chambers is in for a discussion about Quantitative Creative. Travis runs Chamber.Media and says there’s a science behind creativity and content. We dig into that and also find out how he approaches the creative process—and he shares some advice for all of you. Links of Interest<ul><li>Travis Chambers on <a href="https://www.linkedin.com/in/travisallenchambers/" rel="noopener noreferrer">LinkedIn</a></li><li><a href="https://www.chamber.media/" rel="noopener noreferrer">Chamber.Media</a></li><li>Made to Stick on <a href="https://www.amazon.com/Made-Stick-Ideas-Survive-Others/dp/1400064287" rel="noopener noreferrer">Amazon</a></li><li>Purple Cow on <a href="https://en.wikipedia.org/wiki/Purple_Cow:_Transform_Your_Business_by_Being_Remarkable" rel="noopener noreferrer">Wikipedia</a></li></ul>

The Age of Quantitative Creative

In each episode of Confessions of a Marketer, Mark Reed-Edwards talks with a marketing leader or thinker about the deepest challenges in our business. Luminaries such as Beth Comstock, Whitney Johnson, Jacques van Niekerk and more share their wisdom with Mark. The podcast is a must-listen for marketers around the world and has ranked consistently among the top-rated business and marketing shows.

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The Age of Quantitative Creative

The Age of Quantitative Creative