Nate and Derek are back to talk about the hype surrounding AI in the marketing industry.In this episode, they take a realistic, even-tempered approach to discussing how impactful AI will likely be and how it will be used within various content marketing efforts.Key moments in the conversation:

1:20 - Addressing the AI hype machine

7:00 - What AI tools have they tried and what did they think

15:00 - What should content teams be aware of when using AI tools

24:20 - AI tools replacing writers and search engines

31:40 - What is AI good at right now